Product Readiness and Launch Services for Software
One of the most important steps of launching your software product in international markets is to validate its compliance and acceptance with, functional, linguistic, cultural, quality and regulatory standards. You also need to assess localization requirements for documentation, training materials and marketing collateral to meet the needs of your customers, sales team and distribution channels.
Expand Global offers software companies the product management expertise to support the challenge of analyzing and customizing your product relative to international target markets. The key elements of our Global Product Readiness and Lunch service include:
- verification of local country barriers and localization requirements
- analysis of functional gaps for the target market
- testing against local linguistic and usage criteria
- beta-testing with local users to provide feedback for modification
- customization of product and marketing content and for local needs
Expand Global´s Product Readiness and Launch services will help your company gain market acceptance, improve customer satisfaction and expand your customer base in the target market.